| Accession No. | M0142846 c1 |
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| | M0142847 c2 |
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| | M0142848 c3 |
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| ISBN | 9781259251634 |
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| Call Number | 658.8 P455E 2015 |
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| Author | Perreault, William D  (12) |
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| Title | Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy |
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| Edition | 14th ed |
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| Imprint | New York, NY : McGraw - Hill, 2015 |
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| Physical | xliii, 717 p. : ill |
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| Subject | Marketing  (271) |
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| สาขาวิชา | Faculty of Business Administration -- Marketing (256) |
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| | Graduate School -- Master of Business Administration (3987) |
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| Added Entry | Cannon, Joseph P (4) |
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| | McCarthy, E. Jerome (13) |
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| URL Object |  ตัวอย่างหน้าปก |
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| Price | 1,030 |
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| Group | General |
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| Location |  Central Library - 2 nd floor | |
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| ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS |
| M0142846 |
Central Library |
General |
Available |
658.8 P455E 2015 |
|
| M0142847 |
Central Library |
General |
Available |
658.8 P455E 2015 c.2 |
|
| M0142848 |
Central Library |
General |
Available |
658.8 P455E 2015 c.3 |
|
|
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